Middle-Level BI analyst with a focus on Web and SEO Data Digital Loop
- 80538 München, Germany
- Full-time
- Hybrid
- No Salary Information Available
Posted 16 days ago
Digital Loop, a rising MarTech consultancy, is focused on helping enterprise clients with strategies in Web Analytics, Data Integration, and SEO. Established in 2015, the company empowers data-driven decision-making through marketing technologies. They seek a BI Analyst to analyze digital marketing data and optimize strategies for diverse clients.
In this role you can expect to have the responsibilities:
- Create and sustain interactive reports and dashboards with BI tools such as Power BI, Tableau, and Looker Studio.
- Assess web analytics and SEO data from solutions including Google Analytics and SEMrush.
- Offer in-depth analysis on organic search and competitors to drive SEO strategies.
- Supervise website traffic and SEO performance to reveal trends and opportunities.
- Process and visualize data using structured formats and APIs.
- Collaborate with marketing and technical teams to align insights with client objectives.
- Maintain data accuracy and integrity across reports and analyses.
- Stay informed about industry trends in web analytics and SEO tools.
This role comes with the following benefits:
- Competitive salary and benefits.
- Work with a skilled SEO and analytics team.
- Engage with top-tier clients across industries.
- Flexible work environment with remote options.
This role requires you to have:
- 3+ years in business intelligence or data analytics focusing on web and SEO data.
- Proficiency with BI visualization tools: Tableau, Power BI, Looker Studio.
- Understanding of web analytics and organic search data.
- Skilled with DAX and PowerQuery M.
- Experience with web APIs for data extraction.
- Proficiency in Excel and Google Sheets with advanced data processing.
- Strong analytical skills for actionable insights.
You would benefit from having:
- Familiarity with SEO tools such as SEMrush, Ahrefs, Moz.
- Knowledge of cloud platforms like Google BigQuery, AWS, Snowflake.
- Understanding of data engineering and ETL processes.
- Experience with SQL and Python.
- Knowledge of Technical SEO and Core Web Vitals.
- Experience with Large Language Models for analytics.
Digital Loop provides strategies to solve marketing challenges using technology, creating an impact with a blend of expertise in strategy development and process implementation.
The content on this page is not written or managed by Alooba. Please reach out to Digital Loop directly for any addtional information regarding this role.
