Marketing Data Analyst (all genders)

flaconi

flaconi is a leading online beauty retailer in Germany, offering a wide array of nearly 1000 brands and 50,000 products ranging from drugstore to luxury cosmetics. Founded in 2011, flaconi operates with a diverse team of over 700 individuals from 60 nations. The role of Marketing Data Analyst is crucial in enhancing the marketing strategies for their premium e-commerce platform.

In this role you can expect to have the responsibilities:

• Analyze and improve campaign performance across various channels.
• Deliver insights and recommendations to drive marketing efficiency and customer engagement.
• Create and maintain marketing dashboards and reports for performance metrics visualization.
• Ensure data accuracy and consistency across marketing data sources.
• Collaborate with Data Engineering to optimize marketing channels and technologies.
• Stay informed on industry trends to enhance marketing intelligence processes.
• Document and share processes and procedures for knowledge dissemination.

This role comes with the following benefits:

• Permanent contract with salary transparency.
• 29 vacation days with additional days off in December.
• Flexible working hours and up to three work-from-home days weekly.
• Flaconi Academy for career development opportunities.
• Counseling sessions for well-being and mental health support.
• Fitness benefits and discounts.
• Emergency daycare services.
• Subsidized company pension scheme.
• Modern workspace with high-end equipment.
• Employee discounts and team events.

This role requires you to have:

• 2 years of experience in marketing analytics, online marketing, or e-commerce.
• Proficiency in SQL and experience with relational databases.
• Experience with BI reporting tools, ideally Tableau.
• Strong communication skills in English.

You would benefit from having:

• Understanding of marketing attribution and MMM.
• Experience with A/B testing and data pipeline modeling.
• Familiarity with API connections and first-party data.

flaconi promotes diversity by welcoming candidates from all backgrounds, ensuring a respectful and inclusive workplace.