[D2C Sales & Marketing] Data Analyst (m/f/d) LG Electronics
- Eschborn, Germany
- Full-time
- In-person
- No Salary Information Available
Posted 51 days ago
Since 1958, LG Electronics has been dedicated to improving customer lifestyles through innovative products and exceptional performance. As a world market leader in electronics, LG is searching for a Data Analyst to join their D2C Sales & Marketing team. The role is pivotal in developing digital strategies and optimizing online customer journeys.
In this role you can expect to have the responsibilities:
- Develop LG’s digital strategy using data analysis for business insights.
- Monitor and review local GMP operations and digital campaigns.
- Analyze insights from GA 360 for LG.com.
- Enhance online conversion and optimize tactics for digital investments.
- Define and design testing for user and target audiences.
- Oversee agency tasks ensuring best practices in digital marketing.
- Guide agencies in media planning and optimization.
- Conduct regular business intelligence analyses to inform decision-making.
This role requires you to have:
- Data Analytics experience (3+ years)
- Experience in digital or strategic marketing
- Expertise in integrated marketing and digital disciplines
- Hands-on experience with Google full-stack technology (GMP, GA360, Google Cloud Platform)
- Proficiency in statistical software (Stata, SPSS, R, Python) and SQL
You would benefit from having:
- Knowledge of Magento/Adobe Commerce
- Experience in programming languages for big data processing
- Language skills: English, Korean, and/or German
LG Electronics values the long-standing trust of their passionate customers and aims to stay at the forefront of innovation in electronics.
The content on this page is not written or managed by Alooba. Please reach out to LG Electronics directly for any addtional information regarding this role.
