Data Analyst - Performance Marketing (maternity cover)

Zalando

Zalando, a leader in e-commerce fashion, aims to deepen consumer relationships through innovative digital marketing. The Data Analyst will support the Performance Marketing department by maximizing marketing efficiency using analytics. The position, available until September 2026, is ideal for those with strong analytical skills and a passion for marketing data.

In this role you can expect to have the responsibilities:

• Serve as an analytical partner for marketing teams, addressing data requests and inquiries.
• Support marketing measurement initiatives to enhance tracking and reporting.
• Improve and maintain the KPI framework for better performance monitoring.
• Assist in answering strategic questions related to marketing investments and campaign performance.
• Develop marketing measurement solutions with data and engineering teams.
• Communicate insights effectively to various stakeholders.
• Improve internal data processes, including defining data requirements.

This role comes with the following benefits:

• Employee shares program
• 40% off fashion and beauty products sold by Zalando
• 30% off Zalando Lounge and external partner discounts
• 2 paid volunteering days annually
• Hybrid work model with possibilities for remote work
• 30 working days a year for working abroad
• 27 days of vacation
• Relocation assistance
• Family services and counseling
• Health and wellbeing programs including Gympass
• Mental health support and coaching
• Development through training platforms and peer reviews

This role requires you to have:

• Degree in data science, statistics, economics, mathematics, engineering, or a similar field.
• 3+ years of experience as a Data Analyst or similar role in marketing analytics.
• Strong problem-solving abilities for analytical inquiries and marketing performance optimization.
• Familiarity with A/B testing, marketing measurement, and causal inference methods.
• Proficiency in SQL for data manipulation and extraction.

You would benefit from having:

• Experience with Python for data analysis.
• Experience with marketing data and performance measurement methodologies.

Zalando is committed to inclusivity, ensuring non-discriminatory hiring processes based on merit. The diversity & inclusion strategy and various employee resource groups support this vision.