Alternance - Assistant(e) Web/Data Analyst H/F

Groupe TF1

Groupe TF1 aims to become the leading premium destination for quality entertainment and information on French television. As a technologically-driven company, TF1 supports strategic ambitions through its BtoC, Technologies, and Datech divisions. The BtoC division is responsible for the development of TF1+, their free streaming platform. The Technologies division maintains technical assets and drives technological strategy, while Datech focuses on machine learning, data science, and advertising decisioning.

In this role you can expect to have the responsibilities:

• Implement website and marketing campaign tracking.
• Monitor digital audiences for TF1, especially TF1 Info.
• Analyze traffic, navigation, and user behavior on TF1 Info.
• Perform SQL queries for timely audience insights.
• Contribute to the development of automated reports.

This role comes with the following benefits:

This role requires you to have:

• Capacity for analysis and synthesis
• Interest in digital and web analytics
• Knowledge of tracking methods and tag management tools
• Solid foundational understanding of SQL
• Proficiency in Microsoft suite

You would benefit from having:

• Python
• Data visualization tools

TF1 promotes diversity and ensures fair treatment for everyone. All positions are open to individuals with disabilities.