Marketing Data Analyst - Remote First

SquaredUp

SquaredUp empowers engineering teams by providing data insights to enhance digital experiences. The company fosters a collaborative culture and seeks a Marketing Data Analyst to uncover data stories that drive impactful marketing campaigns. The role involves working at the heart of marketing operations to offer intelligence that guides decision-making and strategy formulation.

In this role you can expect to have the responsibilities:

• Analyze data from website analytics, marketing campaigns, and CRM systems to identify trends.
• Collaborate with the marketing team to develop strategies based on data analysis.
• Create reports and dashboards that visualize key metrics and insights.
• Evaluate marketing campaign performance and recommend improvements.
• Work cross-functionally with marketing, product, and sales teams.
• Stay updated with the latest marketing analytics and data visualization trends.

This role comes with the following benefits:

• Competitive salaries and comprehensive benefits packages including private medical care.
• Generous holiday allowances plus birthday off.
• Company equity through share options.
• Vibrant work culture with regular team events and activities.
• Wellbeing support with a dedicated Wellbeing Team.
• Three volunteering days annually to support a chosen organization.

This role requires you to have:

• Strong understanding of data analysis principles and tools such as GA4, SQL, and Looker Studio.
• Familiarity with marketing concepts, including inbound marketing and digital campaigns.
• Effective communication of complex data insights.
• Proactive problem-solving skills.
• Collaboration in a team environment.

You would benefit from having:

• Experience in the SaaS industry.
• Experience with B2B marketing analytics.

SquaredUp values diversity and strives for inclusivity, offering an equitable workplace environment. The company is remote-first with office options in Maidenhead, Boston, and Hyderabad.