GTM Data Analyst

Connor Group

Connor Group seeks a GTM Data Analyst to join their professional services firm, renowned for collaborating with leading companies like Tesla and Lululemon. The role involves deriving meaningful insights from data to enhance the efficiency of the GTM teams, contributing to marketing, business development, and sales strategies.

In this role you can expect to have the responsibilities:

• Maintain CRM data hygiene by updating contact records.
• Develop systems for lead scoring and automatic distribution.
• Suggest improvements to Salesforce and third-party integrations.
• Identify high-priority leads and create actionable lists for teams.
• Analyze data to support client retention and suggest next steps.
• Offer Salesforce training and support for GTM teams.
• Assist in the creation and management of sales territories.
• Refine the Ideal Customer Profile based on data insights.
• Evaluate the ROI of go-to-market campaigns.
• Analyze statistics for competitive insights.
• Build targeted email segments and anticipate customer needs.
• Ensure effective lead funnel management.
• Create Salesforce workflows to automate tasks.

This role comes with the following benefits:

This role requires you to have:

• 1–3 years of experience as a data analyst or scientist.
• Proficient in Tableau, Snowflake, Excel, or similar tools.
• Experienced with Salesforce or equivalent CRMs.
• Strong analytical skills for pattern recognition.
• Capability to create and refine analytics dashboards.
• Comfortable with cross-functional team collaboration.

You would benefit from having:

Connor Group values diversity and promotes a collaborative culture that encourages innovation and integrity.