Product Analytics Consultant

Meredith Corporation

Dotdash Meredith, the leading digital and print publisher in America, is seeking a Product Analytics Consultant. The role is pivotal in developing analytics frameworks for innovative products aimed at enhancing user retention. The consultant will collaborate with multiple teams to enable data-driven decisions, contributing to strategic business objectives.

In this role you can expect to have the responsibilities:

• Design a comprehensive product analytics strategy with a focus on retention insights.
• Collaborate with various teams to define key metrics and data needs.
• Configure and utilize existing analytics tools or recommend new tools like Mixpanel.
• Implement tagging and tracking with Google Tag Manager.
• Build dashboards and reports to analyze user retention and behavior.
• Work with revenue teams to align analytics with business goals.
• Conduct training for effective data and tool usage.
• Audit current analytics implementations for scalability.

This role comes with the following benefits:

• Opportunity to work with America's largest digital and print publisher.
• Engagement with iconic and fast-growing brands.

This role requires you to have:

• 10+ years in product or digital analytics, preferably in media or technology.
• Expertise with analytics platforms such as Google Analytics and Mixpanel.
• Proficiency with Google Tag Manager.
• Strong SQL skills and experience with BI tools like Looker.
• Understanding of revenue models and cohort analysis.
• Excellent communication to translate technical concepts into insights.
• Familiarity with agile development processes.

You would benefit from having:

• Experience in A/B testing and frameworks.
• Knowledge of APIs and data integrations.
• Consulting experience in New York or similar markets.

Dotdash Meredith advises caution against fraudulent recruiters. Validate any job offers through direct contact with their HR department.