Sr. Data Insights Analyst, Media & Entertainment

Samsung Electronics

Samsung Electronics, through its advertising arm Samsung Ads, utilizes cutting-edge data analytics to offer innovative advertising solutions. This role plays a crucial part in collaborating across teams to support media and entertainment clients by delivering insightful data-driven solutions. The team is committed to providing top-tier audience targeting using first-party data to enhance customer engagement.

In this role you can expect to have the responsibilities:

• Collaborate with Sales and Client Solutions to present analytical capabilities to clients and interpret campaign performance.
• Utilize first-party and third-party data for pre-campaign audience and media strategy development.
• Design tailored campaign measurement and attribution plans.
• Analyze data to identify trends and collaborate with Analytics, Product, and Engineering teams to resolve issues.
• Develop expertise in Samsung Ads data tools to assist clients effectively.
• Partner with internal and external stakeholders to expand analytical solutions.

This role comes with the following benefits:

• Inclusive company culture and diverse workforce.
• Equal Employment Opportunity for all individuals.

This role requires you to have:

• Bachelor’s degree in a quantitative discipline.
• 5+ years of experience in media, advertising or market research.
• 3+ years in analytics with a focus on ad campaign reporting.
• Strong communication and presentation skills.
• Experience with large TV viewership databases and ad performance analysis.

You would benefit from having:

Samsung is dedicated to fostering an inclusive environment and provides reasonable accommodations for individuals with disabilities during the application process.